BetterPoints is a FREE to use award-winning behaviour change platform targeting modal shift to active and sustainable travel. The app tracks your travel movements via GPS using your smartphone and rewards you with points for using more sustainable modes of transport like walking, cycling and using public transport.
Points can then be exchanged for rewards such as discounts in local shops, free coffees, vouchers or charity donations.
The campaign in Sunderland will run until the end of June 2025 (and hopefully beyond, subject to additional funding) and will see points awarded, to anyone aged 14 or over, for active or sustainable journeys made around Sunderland, Washington, Hetton and Houghton.
Better Points currently has 2,969 users (July 2024) in Sunderland and has reported significant CO2 savings, with a total saving of 220,382 kg of carbon dioxide between March 22 and May 2024. Active travel can include walking, cycling, running, or using an e-bike, while using public transport like the bus, metro or train counts as sustainable travel.
Rewards are in the form of BetterPoints (digital currency), BetterTickets (prize draw entries) or direct vouchers and prizes. BetterPoints can be redeemed for a wide choice of vouchers in our catalogue of high street and local retailers, coffee shops, sports venues and cinemas. BetterTickets prize draws are daily, weekly or monthly, to win BetterPoints or sponsored prizes.
Local Companies taking part can either offer gift-vouchers, discounts or sponsor prize draws, such as Sunderland University and Sunderland College who offer reward incentives to students.
Recent Prize Draws include:
- An Electric Bike
- Free Coffee`s in a number of local cafes
- £20 Sunderland Gift Cards
- £20 Nexus Pop Cards
- Everyone Active Gym Passes
- Bonus Points
Download the BetterPoints app here:
BetterPoints Sunderland.